The main participants: D. Shagin, V. Shinkaryov, A. Florensky. The movement of artists, musicians and writers, from the late 80's developed into a subculture. The worldview is built on the utmost simplicity. Нero of the stories – a character in a vest and a fur hat. Painting in naive stylistics makes everyday life poetic, including urban folklore. Works are in the State Tretyakov Gallery, in the Russian Museum.